What is PowerUp?

PowerUp is a 3-day CRM educational extravaganza—THE CRM event of the year—hosted by PowerObjects. It's an excellent opportunity to get a deep dive into Dynamics CRM and come away inspired to use it in ways you never imagined. This is not a sales-focused event! Wherever you are in your CRM journey, we have a track for you, whether you're a beginner, intermediate, or advanced user. The conference will take place from September 24-25, 2014, in Minneapolis, MN. September 23 is an optional pre-conference training day at PowerObjects headquarters available to a limited number of registrants.

Keynote Speaker, Neil Holloway

Neil-Holloway-KeynoteGet to know the PowerUp keynote speaker, Neil Holloway, CVP of MBS Sales and Operations at Microsoft.
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PowerUp will take place from September 24-25, 2014, in Minneapolis, MN. There is also an optional pre-conference training day at PowerObjects headquarters on September 23rd.

Day 1: Pre-Conference Training
September 23 $400


  • Intro to CRM Development
  • Marketing in a Whole New World
  • The *NEW* Customer Service in CRM

View Pre-Conference Training Agenda

Click Here to Register

Day 2-3: PowerUp! The CRM Event
September 24-25 $695

Whether you’re already using Dynamics CRM or you want to evaluate how it could work for your business, our fall CRM educational conference is a can’t-miss event! PowerUp will include educational tracks for beginner, intermediate, and advanced users.

View PowerUp Agenda

Click Here to Register

Microsoft Employee Registration
Microsoft personnel should register for PowerUp through the link below.

Click Here to Register

Frequently Asked Questions
Is there a discount for registering early?
Early bird pricing ended on August 31st.
Can I register as part of a group?
Yes. When you click "register now," you will be taken to a registration page that will allow you to select group registration.
Does the conference price include the pre-conference training on the 23rd?
No. You can register for the pre-conference training for an additional $400.
I am coming from out of town. Will I get a discount on my hotel?
Yes—if you book your room at the Hyatt Regency through the link on our Accommodations page, you will receive a discount on your lodging.
If we are not on CRM 2013 yet, will there be content for us at PowerUp?
Yes, there will be an entire track dedicated to those who have not upgraded yet. In addition, the customer panels, roundtables, and many of the technical sessions will apply across the different versions.

Countdown to Awesome (September 23)